About

Josef Katz is the Direct Maestro.  This nick name was given to me by my coworkers at Kaplan Test Prep and it has since become my brand online.  I have helped many business use integrated and multichannel direct response marketing methods to grow revenue and drive business growth.

I am a Direct Marketing expert adept in all forms of traditional and new media I create uniquely targeted data based profiles and marketing plans grounded in cutting edge analytics that produce significantly improved customer return on investment.